Before Investing All Those Hundreds Of Dollar Bills on Marketing, Read This So You Don't Lose Them

If you've been thinking of investing in digital marketing but are worried about losing money, whether it's by hiring the wrong marketer or by putting money in ads, then read every word on this page. Because it could save you thousands and thousands of dollars

The human being is designed to want rewards. And not just small rewards, but big ones. The human being also wants those rewards as fast as possible. Life is short and we can't just hang around waiting for big things to happen.

Because the human being wants big rewards and wants them fast, or at least soon, they go and take risk in order to get those rewards. Because without risk there's no gain of course.

So, why am I telling you this?

In the digital marketing world, there are a lot of people who promise you fast results and big rewards.

And even though there have been many situations where people have become rich quickly through online marketing, this isn't the case for most people.

As a matter of fact, according to statistics online, about 80% of small businesses are failing at digital marketing. And a big part of the reason is because they are trying to find get rich quick schemes either through hiring a digital marketer that sells them a dream or a marketer online who sells them a course.

But I'm here to tell you that digital marketing, like all other major things in life, takes time and work for it to be successful. And just like everything else in life, marketing has a foundation or a set of principles that it must follow in order for it to be effective.

You see, digital marketing is made out to be this thing that's vague, vast, and confusing. And it is. There's always new marketing strategies, tools, and changes/upgrades going on.

But that doesn't mean it doesn't have a foundation.

Just like boats, buildings, and airplanes all can become more and more complicated over time, they all still have a foundation or follow a set of timeless principles. Without these principles, a boat, no matter how big and complex it is, can't float, and a plane, no matter the shape or engine size, can't fly.

If you understand and implement this foundation in your marketing, not only does your marketing become a lot simpler, but you can also make it a lot more effective. Go for get rich quick schemes or hire marketers that do not understand or implement this foundation, and you'll end up like many business owners who are left pulling their hairs and becoming extremely disappointed with digital marketing wondering why it doesn't produce any results.

So, the question is, what is the foundation for digital marketing?

Marketing Foundation 101

In order to figure out the foundation of marketing, we have to base it off something. The foundation of a plane is based off the laws of aerodynamics, which basically just means how air behaves around objects in motion. For marketing, the foundation based off how people buy or buying psychology.

So, how do people buy? No matter what industry you're in, here are the following things that are true about how people buy:

People do their research: People will check out a business website, their reviews, and other places they promote their business. People will also compare a business with their competitors.

People have hard time trusting: People know there are people out there who just want to make a quick buck or take advantage.

People have become desensitized to ads: People are bombarded with many ads. They don't have time to read each one.

People are in a hurry or have no time, easily distracted: People are bombarded with many ads. They don't have time to read each one.

People take their time before buying:

They :

By building a marketing system around the way people buy we have a better chance at turning potential customers into buyers.

As you can see, people today have three things in common: they’re skeptical, protective of their attention, and easily distracted.

What we must do is build a marketing strategy based on these facts. Here are the things our marketing strategy must do if we want to succeed:

Capture customers fleeting attention.

Stand out from the competition.

Generate interest.

Build trust.

Stay top of mind.

Respond fast.

If your marketing does the previous points, your marketing will more than likely succeed.

The problem with many marketers today is that they throw out all the buying psychology out the window and expect people to just buy.

Your product may be something people need now, but remember you have competition. Your product may be something they don't need now, so lethargy and time are your enemy. Your product may cost a lot, so trust should be your main concern. And so on...

By doing the following we have a chance at making people into customers. The problem with today is they throw out human buying psychology out the window and expect people to just buy their products.

They believe if they just post an ad or give some type of deal, humans will just buy. People have gotten smart at determining if something is legit or not. Little gimmicks like "50% off today only" or "limited time offer!" don't work anymore. At least not enough.

Now, I'm about to show you a way to build a marketing machine that is sure to make you money if implemented correctly. This is not a specific marketing strategy. This is more like a skeleton or foundation you should follow. Once you know the foundation, you know what you must do to get results or who you must hire. Don't hire a marketer that doesn't understand this foundation.

Why Most Small Business Marketing Fails

Think about this for a moment.

What does it take to get more leads to your business?

The answer is not as simple as: "do SEO" or "invest in paid ads". These are great ways of getting traffic, but traffic isn't everything in successful marketing.

Yet, what most businesses do is end up paying a digital marketer thousands and thousands of dollars that just gets them traffic and nothing else. The worst part is that a lot of the times the traffic digital marketers get you is not even the best or right traffic.

If you want to succeed in marketing, you need to not just get traffic but also be able to effectively turn that traffic into leads and then eventually turn those leads into buyers.

And what's the point of getting a ton of traffic from SEO, paid ads, social media, etc., if the traffic is no good or if your ads, whether that's a webpage, a Facebook ad, a social media post, or whatever, is not good at turning that traffic into leads? That's like having a ton of people coming into your store but none of them end up buying. It might be nice to have a lot of people walking in and out of your store, but in the end, you want sales above all.

That is why many business owners end up being disappointed in digital marketing even though their digital marketing agency are showing them reports of all the traffic they are getting them. Yes, they are getting them traffic, but no, they are not getting them leads. And what's the point in that?

Let me show you a way or a system that will make your business real money.

The 4 Gear Marketing Machine of Success

Like I said earlier before, the major problem with why most business owners end up being disappointed with their digital marketers is because they make them believe traffic is everything.

But traffic is not everything.

You can have all the traffic in the world, but without the other 3 things I will talk about right now, all your traffic with hardly produce any leads.

Ignore or pay less attention to one of these things and your whole marketing breaks down.

Let me show you what I mean with the following image:

In the grand scheme of things, marketing works like a big funnel or machine that takes a person from point A to point B.

As you can see int the image, there are four gears that are part of this machine. These gears' roles/function are lead generation, lead conversion, lead nurture, and lead response. Each gear has a specific role/function and together they make the whole marketing machine work effectively in today's marketing day and age where people are busy, impatient, distracted, and constantly doing their research and comparing you to your competition.

Remove just 1 gear, and your marketing machine will not be effective or may even break down.

Let me show you the marketing services that power each gear:

Lead generation: SEO, paid ads, social media marketing, etc.

Lead conversion: Web design and great website user experience, copywriting (persuasive writing), valuable content, etc.

Lead nurture: Email marketing, text follow ups, retargeting campaigns, etc.

Lead response: AI chatbot or voice agents that respond to leads in case there is not a human there to respond immediately and professionally.

These gears' roles/function are lead generation, lead conversion, lead nurture, and lead response.

Each gear is important. And this machine is only as strong as its weakest link or gear. If one gear is not working properly, then the whole system slows down or even stops.

Think about it. You can get all the traffic in the world, but if your ad or website sucks at generating interest, then a lot of that traffic will just go to waste.

On the other hand, if you have a really good ad or website but you don't get any traffic, then there's is not point in that either.

Every business has a marketing machine whether they know it or not. Some businesses have a marketing machine with only 2 or 3 gears. Others have all 4 gears but spend all their time and money on making 1 gear strong, and it is usually the traffic or lead generation gear because it seems like the one that will produce the fastest results if you invest on it.

If you want your business marketing to succeed, then you need a machine that has all 4 gears powered up!

Why You Need This System?

In today’s fast-paced world, where people are busy, short on time, and easily distracted, not having a machine that works efficiently will make your marketing not succeed and you will be left wondering "why?".

Here are the truths every small business owner must understand:

And lastly, you can have people interested with your ads and follow up on them over time, but if you don't respond quickly or professionally, there goes a valuable lead down the drain, or worse, it just goes to your competitor.

As you can see. Each gear works together to make you business money.

A good digital marketer and business owners works on each gear and makes sure each gear is working the best it can. They don't just put the majority of focus on one gear, because again, each gear is as important as the next.

What's the point of getting so much traffic if your websites, ads, or follow up systems suck at turning leads into buyers? That's like throwing your fishing hook so many times but without putting any bait on it. I rather throw the fishing hook a few times as long as there is some bait on that fishing hook.

If you want your marketing to succeed or be optimal, then you need to make sure each gear is in place and doing its best. Most small business owners and even digital marketers focus only on the first gear or the traffic gear. That's because it is obvious that getting more traffic will increase your chances of getting leads. But in today's day and age where competition is fierce, people are extremely impatient and easily distracted, having a well powered 4 gear system like this is extremely necessary.

How I can help

As you can see, there are many things you must do if you want to get leads to your business. You need to do your marketing with holistic approach, working on not just getting traffic but making you have a solid conversion and nurture system that turns that traffic into buyers.

If you go to most digital marketers, they will probably charge you thousands of dollars PER MONTH for such a system. On top of this, they will very likely also bind you in a 12-month contract where you can't escape unless you pay a fine for trying to opt out. And if that wasn't enough, they will also very likely charge you for any major change you do to your marketing. All these charges while you wait to see if any results come to sight.

On the other hand, I am offering a commission-based marketing approach where if you don't win, neither do I. With this approach I will provide you with all my marketing services without charging you extra for any upgrades or changes. Because what will be the point in that if my success depends on your success? As a matter of fact, as I continually keep learning new marketing strategies, I will implement them on your marketing because again, if you succeed so will I.

The only thing I require is a setup fee

My main concern is not how I can make more money off you. My main concern is how I can make you more money so I can also make more money. It's a win-win situation and true partnership.

Let me show you exactly what I will do for you if you decide to want to work with me:

Web design and optimization: I will build you one of the nicest websites in the world. I'm sure the website I will build you will look better than most, if not all the businesses in your town or city. This website will be high converting, meaning it will be good at capturing leads and turning those leads into customers.

Copywriting: I will make the content on your website, ads, emails, and anywhere you promote your business, so they have the best chance to turn potential customers into leads or just straight buyers.

SEO (Local and Organic): I will optimize your Business Pages, like Google Business Profile, Bing Places, etc., and your website so you rank on top of search engine results. I will also target keywords where people are ready to buy, not just get your traffic from anywhere like other digital marketer do.

AI SEO: Help you get leads from AI search like ChatGPT, Claude, Perplexity, etc.

Paid ads: Manage your paid ads, whether it's Google or Facebook, if you have a budget for them.

Landing Pages: I’ll design high-converting landing pages for your special offers or products/services to help you capture more leads and increase sales.

Email marketing: Help build an email marketing campaign that will help build a relationship between your business and your leads.

Reviews: Help you get more Google and Facebook reviews.

AI voice and chatbots: Help set up AI to handle your calls and messages on your website, social media, etc. That way you save up a lot of time and respond to leads fast so they don't end up going somewhere else (cough, cough... your competitors).

And more. Any new marketing technique or idea I will implement on your marketing. That's because I want to make sure your marketing succeeds. Afterall, once again, my success depends on yours.

Now, there will be a set-up fee before we get started. A setup fee of 3,000 dollars. You can pay me this set-up fee all at once or you can pay me this setup fee over a period of 3 months (1,000/month for 3 months). This setup fee will only be charged once and then never again. After, I will only charge you for every lead I get you on we can set up a monthly charge based on a certain number of results I get you.