Why Every Business Must Use AI and Automations Today

Is running your business killing you?

Here is the problem every small business owner like you faces:

You want more leads.

You want to scale and grow your business.

You want more time and less stress.

You know you need to do stuff like marketing in order to get more leads.

But…

That has become nearly impossible.

You are a busy business owner swamped with endless tasks:

• You have jobs to complete.
• Customers to take care of.
• Employees to manage.
• Phone calls to answer.
• Emails and messages to respond to.
• Estimates to write.
• Invoices to send.
• Supplies to order.
• Schedules to organize.
• Paperwork that never seems to end.
• Bills and finances to manage.
• Unexpected fires to put out.

If you go home after a long day and try to learn or do marketing, you’ll go insane.

Because marketing isn’t as simple as it used to be.

It’s become a confusing maze that most business owners don’t have time to figure out.

I mean, just look at everything you’re expected to learn if you want your marketing to actually work:

• How to build great websites.
• How to do SEO.
• Social media marketing across Facebook, Instagram, TikTok, and who knows what platform comes next.
• How to use AI…
• And even how to show up inside AI tools like ChatGPT and Gemini.
• Creating, managing, and testing ads.
• Writing content for your website, emails, social media, your Google Business Profile, blogs, and more.
• And the list goes on, and on, and on…

Honestly, even I get overwhelmed sometimes, and marketing is my job.

So I can’t imagine what it’s like for a business owner who’s already working 8, 10, or even 12 hours a day just trying to keep their business running.

So, what to do?

You Can’t Stand Still

Well first, you can’t do nothing.

If you do, not only will you not grow,  you will also risk falling behind.

Every year, thousands of businesses shut their doors. 

In fact, about 1 in 5 don’t make it through their first year. 

By year five, half are gone, and after ten years, only about 1 in 3 are still in business.

Now, businesses fail for all kinds of reasons. 

But one of the biggest is not doing marketing or not doing enough marketing.

But again, marketing is tough, time consuming, and complicated.

Competition is getting fiercer and fiercer.

New technology keeps coming out. 

Customer expectations keep rising.

Everything is just so overwhelming.

But that brings us back to the same question…

How are you supposed to keep up with all of this when you’re already working long days just trying to run your business?

The Solution

You have three options:

• Try doing everything yourself (insanity).
• Hire someone else to handle some of these things for you.
• Hand as many things as possible to AI and automations.

Now, we talked about the first option already.

So unless you’re super man, with 8 arms like dr. Octopus, and never sleep, then this one might be for you.

The second option is you could hire someone else to do this all for for you.

The problem with this is that hiring people can be expensive and comes with risks.

Something many business owners can’t afford.

And I say people because if you want to really take care of everything, you are probably gonna need a secretary and a marketer.

The secretary to handle stuff like phone calls, messages, sending appoinment reminders, asking for reviews and stuff like that.

While the marketer will handle runnins ads, social media, and all that.

But even then, there’s no guarantee you’ll get everything done and produce great results.

Because because finding good employees can be hard.

On top of this, they have limitations.

They can only work so many hours in a day. 

They need breaks, vacations, sick days, and sleep. 

So that brings us to the other option: AI and automations.

Why AI and Automations?

I believe deep down in my heart that every business that wants to succeed should first implement AI and automations first before everything.

Before investing in ads or any hardcore marketing tactics.

Before hiring another employee, whether it’s a secretary or a marketer.

Before adding another sticky note to the mountain on your desk.

Why? 

3 main reasons.

The 3rd one being the most important.

Reason 1: Gives You More Time to Focus on What Matters Most

Go through each of these tasks through your head and tell me how time cringy they are:

• Answer every phone call, even if you’re in a meeting, you’re having dinner with your family, or it’s 2AM in the morning, so that no leads go off to your competitor.
• Go through all your inboxes, including text, email, and forms, and respond to every single one of them, so they don’t go off to your competitors.
• Go through your calendar every time you need to book an appointment to see if you’re available. Then send reminders to make sure they show up. Then, if they want to reschedule, go through your calendar again, cancel an appointment, and find another available time slot.
• Ask for a review every time you do a good job or service and respond to reviews so Google ends up loving you more.
• Follow up with every lead at least 5 (recommend amount of follow ups) times after they call, message you, or submit a form .
• Post at least once a week on all your social media platforms so your business looks active and not dead.
• Send thank you messages and ask for referrals.
• Send promotional messages here and there.
• Call or message each customer to tell them happy birthday and give them a discount.
• And actually running the business…

I mean, at this point, even Superman is starting to look underqualified.

As you can see, these tasks can easily eat up hours of your day. 

But if you want your business to grow instead of just getting by, these are the kinds of things that need to get done consistently.

Thankfully, AI can take care of these repetitive, time consuming tasks effectively 24/7.

Without taking a break.

Without complaints.

And in a heartbeat 💓.

And by letting AI handle all of this for you, it frees up your time so you can focus on the things that actually move the needle on your business.

It also takes a huge weight off your shoulders.

Can you feel that AI bot giving your shoulders a nice little massage already? 😄

Now, getting your time back is great and making sure you don’t go insane is greatt, but that’s only half the story. 

AI and automations can also help your business make more money.

Which leads us to the next reason…

Makes Your Marketing and Customer Service Way More Effective

When most business owners want more leads, their first instinct is to run ads, push out social media posts, climb the SEO rankings, and throw everything they can at getting more people through the door.

And of course, doing those things are important because after all, if people don’t know your business exists, they can’t become customers.

But here’s the problem.

Reeling in leads is only half the battle in marketing.

The other half is making sure the fish doesn’t slip away after you catch it.

You see…

You have to secure the lead.

That means you also need to build trust, stay top of mind, respond as quickly as possible, and keep the conversation moving until they become a customer.

If you don’t do this then a lot of the money you spend on marketing will just go to waste.

And your competitors will be very happy to take your leads.

In other words, if you don’t do anything to secure a lead once you get it, that fish 🐠 is gonna jump out of the bucket 🪣 and back into the water 💦 where your competitors are also fishing.

Because think about it ..

What’s the point of generating a lead if…

• They called you during or even after business hours, nobody answered, so they moved on to the next business.
• They sent you a message, but never heard back, so they assumed you weren’t interested.
• They were ready to book, but the process felt like too much work, so they chose someone else.
• They had a few questions before buying, but couldn’t get a quick answer, so they kept shopping around.
• They almost became a customer, but they slipped through the cracks because nobody followed up.

Hear those fish splashing back into the lake?

This is where AI and automations come to the rescue 🛟.

Instead of letting leads go cold, they respond instantly, follow up over and over again, ask happy customers for reviews, and keep every opportunity moving forward.

And it gets even better.

AI and automations don’t just help you secure the leads, they also help you squeeze the maximum value out of every lead and customer.

How?

Because AI and automations can also: 

• Thank customers after the job is done, then automatically ask for a referral at the perfect time.
• Send promotions, special offers, or maintenance reminders to past customers so they keep coming back instead of calling your competitors.
• Reconnect with old leads who never became customers after a while and give them another reason to choose your business.
• And even say “happy birthday, here’s a discount”.

If you implemented AI and automations correctly you can make your marketing power up to 10x more effective (or more).

Without it, you’ll be scratching your head wondering why your bucket is empty after catching all those fish.

(Meanwhile, your competitors are over there grilling fresh fish fillets. 🐟🔥)

AI and Automations Are the Future

This is probably the most important reason of them all because it could determine the future of your business.

You see, AI and automations aren’t just another shiny new trend.

They’re changing the way businesses operate.

The businesses that learn how to use them will have a huge advantage over the ones that don’t.

Think about it.

How do you compete against a business that responds to every lead within seconds, follows up multiple times, posts on social media consistently without fail, asks for reviews and referrals every time, sends promotions to past customers, and does all of it 24 hours a day, 7 days a week?

Yeah, they won’t.

Better bundle up. An AI winter is coming. ❄️

And mark my words.

One day in the future, there will be 3 kinds of businesses.

One who’s using AI and automations and thriving.

One that’s playing catch up.

And one that’s getting left in the dust.

Which one do you want to be?

AI and Automations

So, how do you actually automate your business?

Well, you have a few options.

The first is to do it all yourself.

Tools like GoHighLevel make it possible to build just about every automation I’ve talked about on this page, and much more.

The downside?

There’s a pretty steep learning curve.

You have to learn the software, understand how automations work, write effective messages and emails, build AI prompts, test everything, fix bugs when they happen, and make sure all of your systems work together.

That can easily take hundreds of hours to learn and set up properly.

If you’re a super busy business owner, good luck squeezing all of that into your day.

The second option is to hire someone who already knows how to do it.

But you have to be careful who you hire.

Because not all AI and automations are created equal.

AI and automations is the hype and a lot of people are claiming they can do it for you.

But just because someone can build a chatbot or an automation doesn’t mean it will actually help your business.

The difference is in how it’s designed.

The AI needs to sound natural, ask the right questions, qualify leads properly, and know when to hand someone off to a real person.

The follow-up messages need to be persuasive, not annoying.

The timing has to be right.

The entire system has to be planned around one goal: turning more leads into paying customers while creating a great customer experience.

Otherwise, you could end up with an AI that frustrates customers, hurts your reputation, and costs you business instead of making you money.

You also want someone who’s there after everything is set up.

Sooner or later, you’ll want to make changes, add new automations, or fix something that isn’t working quite right.

When that happens, you need someone who answers the phone, not someone who disappears the moment they get paid.

Which brings me to the third option…

You can let me handle all of it for you.

Why Me?

I’m not going to sit here and tell you I’m the best AI and automation expert in the world.

Because I’m not.

But I will tell you this.

I’ve invested hundreds of hours learning AI, automations, marketing, and how to build systems that actually help businesses.

In fact, I even quit my job, saved up some money, and went all in on this.

So if you ever wonder whether I’m serious about helping businesses with AI and automations…

Trust me, my rent reminds me every month. 😅🚀

II don’t think it’s all about AI and automation.

They can speed things up, but speed alone doesn’t create a great customer experience.

It starts with clear, persuasive communication. That’s why I carefully craft every AI prompt, chatbot reply, and automated message to sound natural, build trust, and guide customers forward.

I don’t believe in quick, copy-paste setups. Every automation should have a purpose, and every message should add value.

My goal is to make your AI communicate like a skilled salesperson with excellent customer service.

I’ve implemented these systems in my own business and others, and I’m always refining them to keep improving results as technology evolves. them.

With all that being said, I’d love to invite you to book a free demo where I’ll show you the AI and automations I can implement in your business, explain how they work, and answer any questions you have.

There’s absolutely no pressure. If you decide it’s not for you, no hard feelings.

And by the way, if you’re feeling a little shy or hesitant about booking a call, trust me… I’m probably even more shy than you are.

So if anyone’s going to be awkward, it’ll probably be me. 😄

I look forward to meeting you and hopefully helping your business save time, serve customers better, and make more money.

Or you can view all the automations I can do for you here 👇

BONUS: Worried You Don’t Have Enough Leads to Make AI and Automations Worth It?

So maybe you’re thinking…

“This AI and automation stuff sounds great, but I’m not getting enough leads.”

And I completely understand.

What’s the point of having all this AI and automation stuff if you can’t even pull enough fishes from the pond to have a good meal?

So, check this out.

I’m willing to do some lead generation work for you at no cost.

Yup. Zero. Nada. Nil. Zilch. Zip. Nothing.

All you have to do is choose the automation plan that fits your business best after the demo.

And yes… the “demo” is also a sales presentation.

Figured I’d just get that out of the way. 😄

By the way, I really do believe AI and automations should come before investing heavily in marketing.

If you skipped it, scroll back up and read the section where I explain why. 

The short version is this.

What’s the point of pouring money into ads if you’re still missing calls, responding too slowly, forgetting to follow up, or not asking happy customers for reviews?

Get the foundation right first. 

Then pour fuel on the fire.

But here I’m doing both!

After I start generating leads for your business, we can work out a fair pricing plan for the lead generation side of things.

Now, when it comes to getting you more leads, we have a couple of options.

If you don’t have a marketing budget yet, no problem. I can help you generate leads using free strategies.

If you do have some money set aside for advertising, we can go that route too and work on bringing in leads even faster.

Here are some of the ways I can help your business grow:

• Make your website look better (or create you a new one) and turn more visitors into customers.
• Help more people find your business on Google.
• Create helpful blog posts, social media posts, and videos that attract more customers.
• Build landing pages that persuade more people to contact you or book an appointment. (Kind of like this page… although yours probably won’t be this long. 😄)
• Run online ads when your business is ready and the budget makes sense.

Like I said, I don’t charge you upfront for those marketing services.

Now look at what’s happening here.

First, we build the foundation with AI and automations.

Then we focus on bringing in more leads.

That’s a powerful combination.

With this combination, there is no way you can’t win.

So…

Ready to finally meet Techno Will and see what I can do for your business? 🚀

Book an walkthrough demo now 👇 

Or you can view all the automations I can do for you here 👇

The Final Thought 

Right now, you’re standing at the edge of a storm.

Over the next couple of years, AI and automations are going to become a normal part of doing business.

The businesses that embrace them early will have a head start.

Others will spend years trying to catch up.

And some may get left out in the cold.

The time to prepare isn’t tomorrow.

It isn’t next week.

It’s now.

Can you hear the thunder?

See the dark clouds rolling in?

Feel the wind picking up?

The storm is on its way.

The only question is…

Will your business be ready when it arrives?

P.S.

Tell your friends! 

Tell your friends before it’s too late!

The tsunami is coming! It’s gonna be a category 5 storm!

Know someone who owns a business?

Tell them to come check out Techno Will Marketing before they get caught in the AI storm.

Their future self might thank you. 😄